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DGFT Launches 90-Day 'Districts as Export Hubs' Drive in Six AP Districts

Director General of Foreign Trade (DGFT) Lav Agarwal launched a focused 90-day 'Districts as Export Hubs' (DEH) campaign in Visakhapatnam on June 9, 2026. The drive, a key component of the new Export Promotion Mission (EPM), targets six priority districts in Andhra Pradesh—Ananthapur, Chittoor, East Godavari, Guntur, Krishna, and Visakhapatnam. By leveraging the 'Niryat Protsahan' component for trade finance and 'Niryat Disha' for market access, the initiative aims to integrate local Micro, Small, and Medium Enterprises (MSMEs) into global supply chains and decentralize India's export growth.

What Happened

On June 9, 2026, Director General of Foreign Trade Lav Agarwal addressed an Exporters Outreach Event in Visakhapatnam to promote the newly launched Export Promotion Mission (EPM). He highlighted a targeted 90-day national campaign for the Districts as Export Hubs (DEH) initiative, which began on June 1, 2026. Six priority districts in Andhra Pradesh were specifically earmarked to receive intensive support for elevating local MSME products into international markets.

When & Where

The outreach event took place in Visakhapatnam, Andhra Pradesh, on June 9, 2026. The broader 90-day DEH national campaign operates across India from June 1, 2026. The six targeted districts represent a mix of coastal and interior economic zones within Andhra Pradesh.

Who Is Involved

  • Directorate General of Foreign Trade (DGFT): The implementing agency under the Ministry of Commerce and Industry, headed by Shri Lav Agarwal.
  • Regional Authority (RA) DGFT Visakhapatnam: The local organizing and facilitating body.
  • Export Credit Guarantee Corporation (ECGC): Participated to provide guidance on mitigating export credit risks.
  • MSME Exporters and Industry Associations: The primary beneficiaries of the outreach.
  • District Export Promotion Committees (DEPCs): The district-level institutional bodies responsible for executing the plans.

How It Works

  • Identification: DEPCs assess the district to identify 2-3 high-potential products or services, including Geographical Indication (GI) tagged items.
  • Planning: A detailed District Export Action Plan (DEAP) is formulated to map infrastructural gaps and propose targeted interventions.
  • Financial Support (Niryat Protsahan): MSMEs are provided improved access to affordable export credit, cross-border factoring, and faster liquidation of bank guarantees.
  • Market Access (Niryat Disha): The government assists with non-tariff barriers, branding, packaging, and provides inland transport reimbursements for low-export-intensity districts.
  • Digital Monitoring: DGFT manages the entire lifecycle through an online portal, tracking quantifiable export targets from each district in real time.

Why It Matters

This initiative is critical for the Indian economy as it unlocks vital working capital for MSMEs, evidenced by the ₹419 crores released in Andhra Pradesh alone during the recent EODC drive. From a policy perspective, it decentralizes foreign trade governance, transforming local district administrations into active stakeholders in global trade. Socially, it directly targets employment generation in labour-intensive sectors like manufacturing and agriculture at the grassroots level. It is highly relevant for UPSC GS Paper 2 (Governance) and GS Paper 3 (Economic Development).

Historical Background

📌 [BACKGROUND — verify independently]

  • 1992: The Foreign Trade (Development and Regulation) Act established the legal basis for the Centre to manage exports, which remained highly centralized for decades.
  • 2023: The Foreign Trade Policy (FTP) 2023 formally institutionalized the 'Districts as Export Hubs' concept to democratize trade benefits.
  • November 2025: The Union Cabinet approved the comprehensive Export Promotion Mission, consolidating various fragmented export schemes into a unified framework with a ₹25,060 crore outlay.

Previous Related Events

📌 [BACKGROUND — verify independently]

  • 2023: The DGFT signed a Memorandum of Understanding with Amazon India to co-create capacity-building workshops for MSMEs in identified districts to boost e-commerce exports.
  • 2023-2024: State Export Promotion Committees (SEPCs), headed by State Chief Secretaries, were established across the country to synergize state and central trade efforts.
  • March-May 2026: A nationwide EODC (Export Obligation Discharge Certificate) drive was conducted to clear legacy cases, significantly improving liquidity for exporters.

Static GK Connection

  • Foreign Trade Policy (FTP): Governed by the Foreign Trade (Development and Regulation) Act, 1992, which empowers the central government to formulate and implement export-import policies.
  • MSMED Act, 2006: The Micro, Small and Medium Enterprises Development Act provides the legal framework for classifying and supporting the enterprises that are the primary focus of the DEH initiative.

India & World Comparison

India has set a target to achieve $1 trillion in goods exports by 2030. Globally, countries like China have dominated global supply chains by developing highly specialized, decentralized manufacturing clusters (e.g., "One Village, One Product"). India’s DEH initiative attempts to replicate this success by shifting from state-level aggregations to micro-level district cluster development.

Future Impact

The 90-day drive will establish a template for scaling the DEH framework to all 700+ districts in India. Under the Niryat Disha component, interior and landlocked districts will see a reduction in logistics costs due to inland transport assistance. Furthermore, collaboration with global e-commerce platforms will accelerate the integration of rural MSMEs into cross-border digital trade.


🔑 Key Points for Revision

  • DGFT Lav Agarwal launched a 90-day DEH drive on June 9, 2026, in Visakhapatnam.
  • Six AP priority districts: Ananthapur, Chittoor, East Godavari, Guntur, Krishna, Visakhapatnam.
  • The 90-day national DEH campaign officially commenced on June 1, 2026.
  • The recent EODC drive (March 1 - May 31, 2026) unlocked ₹419 crores for AP exporters.
  • Export Promotion Mission (EPM) duration: 2025-26 to 2030-31.
  • Total financial outlay for the EPM is ₹25,060 crore.
  • 'Niryat Protsahan' provides crucial trade finance and export credit access.
  • 'Niryat Disha' tackles market access barriers and supports inland logistics.
  • District Export Promotion Committee (DEPC) is chaired by the District Magistrate/Collector.
  • DEPCs are responsible for drafting the District Export Action Plan (DEAP).
  • The implementing nodal agency is the DGFT under the Ministry of Commerce and Industry.
  • The policy targets $1 trillion in goods exports by the year 2030.
  • EPM focuses specifically on MSMEs, first-time exporters, and labour-intensive sectors.
  • SEPCs at the state level are headed by the Chief Secretary.
  • The initiative complements the 'Vocal for Local' and 'Make in India' campaigns.

🧠 Concept Link (Static GK Deep Dive)

Core Concept: Districts as Export Hubs (DEH) Initiative

  • Definition: A decentralized policy framework designed to transform every Indian district into a global export center by promoting local high-potential products.
  • Constitutional / Legal Basis: Derives authority from the Foreign Trade (Development and Regulation) Act, 1992.
  • Economic Principle: Economies of Agglomeration and Decentralized Growth — focusing on micro-level cluster development to correct regional economic imbalances.
  • How it connects to this event: The Visakhapatnam launch operationalizes this concept via a focused 90-day drive targeting specific local products in six AP districts.
  • Origin & History: Integrated as a foundational pillar in the Foreign Trade Policy (FTP) 2023.
  • Key milestone 1: The constitution of DEPCs across all Indian districts by 2024.
  • Key milestone 2: The launch of the dedicated 90-day national DEH campaign on June 1, 2026.
  • Related Acts / Schemes / Treaties: Export Promotion Mission, One District One Product (ODOP), MSMED Act, 2006.
  • Nodal Ministry / Body: Directorate General of Foreign Trade (DGFT), Ministry of Commerce and Industry.
  • India-specific relevance: Essential for inclusive growth; prevents export concentration in coastal states by empowering landlocked and backward districts.
  • Global comparison: Mirrors successful decentralized models like China's specialized industrial towns and Japan's "One Village, One Product" movement.
  • Data point: The EPM supporting this concept has a massive financial outlay of ₹25,060 crore over six years.
  • Common exam angle: UPSC frequently tests the administrative structure of DEPCs and the specific themes of the EPM (Niryat Protsahan vs Niryat Disha).
  • Easy memory hook: "DEH decentralizes trade: DMs drive district exports."

❓ Practice MCQs

Q1. Which of the following districts is NOT among the six priority districts identified in Andhra Pradesh under the recent 90-day Districts as Export Hubs drive? [Easy]

A) Ananthapur

B) Visakhapatnam

C) Kurnool

D) East Godavari

Answer: C

Explanation: The six identified priority districts are Ananthapur, Chittoor, East Godavari, Guntur, Krishna, and Visakhapatnam; Kurnool is not included.


Q2. What is the total financial outlay approved for the Export Promotion Mission (EPM) covering the period 2025-26 to 2030-31? [Easy]

A) ₹15,000 crore

B) ₹25,060 crore

C) ₹35,500 crore

D) ₹50,000 crore

Answer: B

Explanation: The Union Cabinet approved the Export Promotion Mission with a financial outlay of ₹25,060 crore over a six-year period.


Q3. Under the Export Promotion Mission, which specific component is designed to overcome market access barriers and provide inland transport support for low-export-intensity districts? [Moderate]

A) Niryat Protsahan

B) Niryat Bandhu

C) Niryat Disha

D) Niryat Vikas

Answer: C

Explanation: 'Niryat Disha' focuses on market access, branding, and logistics support, whereas 'Niryat Protsahan' deals with trade finance.


Q4. Who serves as the Chairperson of the District Export Promotion Committee (DEPC) responsible for drafting the District Export Action Plan? [Moderate]

A) District Industries Centre General Manager

B) Member of Parliament from the district

C) Regional Authority of DGFT

D) District Magistrate / District Collector

Answer: D

Explanation: The DEPC in each district is chaired by the District Collector/Magistrate, with the DGFT Regional Authority acting as the co-chair.


Q5. The recent Export Obligation Discharge Certificate (EODC) drive, which unlocked ₹419 crores for Andhra Pradesh exporters, was conducted during which period? [Moderate]

A) January 1 to March 31, 2026

B) March 1 to May 31, 2026

C) April 1 to June 30, 2026

D) June 1 to August 31, 2026

Answer: B

Explanation: DGFT Lav Agarwal highlighted that the EODC drive ran from March 1, 2026, to May 31, 2026, to clear pending bank guarantees.


Q6. The Directorate General of Foreign Trade (DGFT), the implementing agency for the Export Promotion Mission, functions under which Union Ministry? [Tricky]

A) Ministry of Finance

B) Ministry of Micro, Small and Medium Enterprises

C) Ministry of Commerce and Industry

D) Ministry of External Affairs

Answer: C

Explanation: The DGFT operates under the Ministry of Commerce and Industry, despite the mission heavily targeting MSMEs.


Q7. Which of the following statements correctly distinguishes between 'Niryat Protsahan' and 'Niryat Disha' under the Export Promotion Mission? [Tricky]

A) Protsahan provides tax exemptions, while Disha focuses on customs duty waivers.

B) Protsahan provides trade finance support, while Disha addresses market access barriers.

C) Protsahan is for large industries, while Disha is exclusively for MSMEs.

D) Protsahan deals with inland transport, while Disha deals with export credit.

Answer: B

Explanation: Niryat Protsahan is focused on trade finance and export credit, while Niryat Disha targets non-tariff barriers and market access logistics.


Q8. State Export Promotion Committees (SEPCs), designed to synergize state and central efforts for boosting exports, are headed by which official? [Tricky]

A) Chief Minister of the State

B) State Finance Minister

C) Chief Secretary of the State

D) Director General of Foreign Trade

Answer: C

Explanation: SEPCs are institutionalized at the state level and are chaired by the Chief Secretary of the respective state.


📜 Previous Year Question Style (PYQ)

PYQ 1:

With reference to India's foreign trade targets, the Foreign Trade Policy 2023 sets a goal to achieve what value of goods exports by the year 2030?

A) $500 Billion

B) $1 Trillion

C) $2 Trillion

D) $5 Trillion

Answer: B

Explanation: The Foreign Trade Policy 2023, which encompasses the DEH initiative, aims for India to achieve $1 trillion in goods exports by 2030.


PYQ 2:

Consider the following statements regarding the 'Districts as Export Hubs' (DEH) initiative:

1. It shifts the focus of export promotion from a centralized model to a district-led model.
2. The District Export Action Plans are formulated directly by the Ministry of Commerce without local administrative involvement.
3. The initiative seeks to promote Geographical Indication (GI) tagged products in global markets.

Which of the above statements is/are correct?

A) 1 only

B) 1 and 3 only

C) 2 and 3 only

D) 1, 2 and 3

Answer: B

Explanation: Statement 2 is incorrect because the District Export Action Plans are formulated by the district-level DEPCs chaired by the District Magistrate, ensuring local administrative involvement. Statements 1 and 3 are correct.


PYQ 3:

Assertion (A): The 'Niryat Disha' component of the Export Promotion Mission provides inland transport reimbursements.

Reason (R): Exporters situated in remote, landlocked, and low-export-intensity districts face high logistics costs that make their products uncompetitive globally.

Choose the correct option:

A) Both A and R are true and R is the correct explanation of A

B) Both A and R are true but R is not the correct explanation of A

C) A is true but R is false

D) A is false but R is true

Answer: A

Explanation: Niryat Disha specifically provides inland transport support to neutralize the geographical disadvantages faced by MSMEs in interior districts, making their exports viable.


✍️ Mains Answer Pointers

Question 1 (150 words): How does the 'Districts as Export Hubs' initiative aim to democratize India's foreign trade ecosystem?

The 'Districts as Export Hubs' (DEH) initiative democratizes India's foreign trade by decentralizing export governance and shifting focus from a few coastal states to micro-level district clusters. Traditionally, Indian exports have been concentrated in specialized economic zones and specific states. By establishing District Export Promotion Committees (DEPCs) chaired by local District Magistrates, the initiative empowers grassroots administration to identify and promote unique local products, including GI-tagged items. The formulation of specific District Export Action Plans ensures that infrastructural and logistical bottlenecks are addressed locally. With the backing of the Export Promotion Mission's ₹25,060 crore outlay, interior and low-export-intensity districts now receive critical support for inland transport and trade finance. Ultimately, by integrating rural MSMEs and first-time exporters into global supply chains, DEH ensures that the economic benefits of international trade reach the hinterlands, fostering inclusive and balanced regional growth.


Question 2 (250 words): The Export Promotion Mission (2025-2031) represents a paradigm shift from centralized financial incentives to decentralized capacity building. Discuss the institutional framework and key components of this mission, highlighting its potential impact on regional economic disparities.

The Export Promotion Mission (EPM), approved with a substantial ₹25,060 crore outlay for 2025-26 to 2030-31, marks a fundamental shift in India’s trade strategy. Moving away from purely centralized tax incentives, it focuses on structural capacity building and decentralized execution to integrate MSMEs into global value chains.

The institutional framework is highly decentralized. At the grassroots, District Export Promotion Committees (DEPCs), chaired by District Magistrates, identify high-potential local products and draft tailored District Export Action Plans. These are monitored at the state level by State Export Promotion Committees (SEPCs) headed by Chief Secretaries, while the Directorate General of Foreign Trade (DGFT) oversees the mission digitally at the national level.

The mission is anchored by two vital components. 'Niryat Protsahan' addresses the working capital crisis by providing accessible trade finance and export credit to MSMEs and first-time exporters. Conversely, 'Niryat Disha' focuses on market access, providing crucial interventions like branding assistance and inland transport reimbursements for exporters located in remote areas.

This framework directly tackles regional economic disparities. Historically, landlocked and low-export-intensity districts have been excluded from global trade due to prohibitive logistics costs and lack of awareness. By subsidizing inland transport and actively clearing hurdles like the recent unlocking of ₹419 crores for Andhra Pradesh exporters via the EODC drive, the EPM levels the playing field. Moving forward, sustained integration of rural districts with global e-commerce platforms will be essential to realizing India's goal of $1 trillion in goods exports by 2030, ensuring growth is both export-led and geographically inclusive.


⚠️ Examiner Trap

  • Trap 1: Students often confuse the nodal ministry implementing the scheme. Because the scheme targets MSMEs, many assume the Ministry of MSME runs it. The correct fact is that the Directorate General of Foreign Trade (DGFT) under the Ministry of Commerce and Industry is the implementing agency.
  • Trap 2: A common wrong assumption is that the District Export Promotion Committees (DEPCs) are headed by DGFT officials or commerce ministers. The reality is that the DEPC is chaired by the local District Magistrate / District Collector.
  • Trap 3: Many students miss the distinction between the components when answering questions on this topic. Always remember that 'Niryat Protsahan' deals strictly with trade finance and credit, while 'Niryat Disha' tackles market access, branding, and logistics.

🧭 Exam Tip

For Prelims, examiners will focus on factual distinctions: the ₹25,060 crore outlay, the definitions of Niryat Protsahan vs Niryat Disha, and the administrative heads of DEPCs and SEPCs. For Mains (GS 2 and GS 3), focus on the analytical angle of "decentralization of governance" and how integrating MSMEs resolves regional economic disparities. In Interview rounds, candidates from the six identified AP districts (or any DEH focus district) should prepare specific examples of local products that can be exported. A high-probability prediction for upcoming exams is an assertion-reason question on why inland logistics support is vital for landlocked districts under the Niryat Disha scheme.


To see how the Districts as Export Hubs initiative aims to integrate local manufacturing into global supply chains, you can check out this explanation: Districts as Export Hubs India's Strategic Drive to Boost Local Exports. This video is relevant as it provides a visual overview of how district-level interventions enhance local infrastructure and empower MSMEs for global trade.